Postgraduate Diploma In Marketing Management

: Rs 290,000

Quick Loan PROMOTE AD
Ad Reference : A1806111958387202001
Field : Marketing
Provider : Sri Lanka Institute of Marketing (SLIM)
Granting Institute : SLIM
Mode of Study: Full time in Sri Lanka
Duration : 1 1/2 Years

Available Intakes

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OVERVIEW

The Postgraduate Diploma in Marketing Management (PGDIP) is highly recognized by the corporate sector, thus it paves the way for budding Marketers to secure employment in the corporate sector in Sri Lanka. This is an 18 month part-time programme of study which offers prospective students and practitioners of marketing an opportunity to learn and apply sound theoretical concepts to their day-to-day business situations./ Programme Objectives /

The objective of the programme is to equip Marketers with sound theoretical and practical knowledge with exposure to applications in global and local business and Marketing contexts. Thus they should be able to consolidate, develop, and demonstrate core competencies which underpin effective Marketing skills at all levels of their career/

A sound knowledge of concepts and applications of Marketing from diploma level to postgraduate diploma level in an organization.

The essential skills of communication, creativity, conceptualization, teamwork, and a professional approach to Business Management The ability to plan and manage Marketing situations at operational, managerial, and strategic levels The confidence to take initiatives and handle challenging situations in their career Competencies in other areas in business functions for effective decision making.

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