Advanced Diploma In Marketing Management

: Rs 132,000

: Rs 11,005

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Ad Reference : A4215051422153201901
Field : Business Management
Provider : NIBM
Granting Institute : NIBM
Mode of Study: Full time in Sri Lanka
Duration : 1 Year

Available Intakes

Please contact the institute for intake information

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OVERVIEW

Overview

Category

  • Diploma Programmes

Duration

  • One Year

Commencement

  • 2019-05-26

 

Syllabus / Content

  1. Marketing Concepts

  2. Promotional Practice

  3. Economics of Business Enterprise

  4. Legal Aspects of Marketing

  5. International Marketing

  6. Understanding Consumer Behavior

  7. Marketing Planning

  8. Computer Based Management Information Systems for Marketing

  9. Financial Aspects of Marketing

  10. Salesmanship & Sales Management

  11. Management Theory & Practice

  12. Agricultural/Industrial & Service Marketing

  13. Marketing Research

  14. Industrial Agricultural & Service Marketing

  15. Quantitative Techniques

 

Entry Requirements

  1. Degree with one-year of working experience in the relevant field

  2. G.C.E AIL qualification with more than 3 years working experience

  3. Advanced Certificate in Marketing Management offered by a recognized institute

 

Lectures & Practicals

  • 0900 hrs - 1600 hrs

 

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